About Lisa Hipwell

Lisa Hipwell has worked in the hospitality industry for over 23 years and her experience has run the gamut from restaurant and hotel management to meeting planning.  Her degree in Hotel Administration from Cornell University laid the foundation for her experience in all aspects of the industry from asset management in hotel real estate ventures to the planning, coordination, and execution of national and international events of all sizes.  She uses her experience as a Conventions Services Coordinator for a Disney Resort, and Director of Reservations for a hotel in a major international chain, in the Meeting and Incentives Industry where she is able to negotiate from the perspective of an insider to the maximum benefit of her clients.  As a planner, Lisa has experience in all aspects of Meetings and Incentives from sourcing and operations, to on-site execution.

Lisa’s experience extends into the realm of online sourcing and registration.  She is a Super-User of Active Network’s (formerly StarCite) MeetingView and Sourcing systems, as well as an expert in SignUp4’s registration system.  She specializes in the design and creation of registration websites, and all associated attendee data management.  Her expertise in Attendee Management secures accurate information, and her ability to visualize events from the desired end-result backwards, ensures the capture of attendee information that is necessary throughout the entire execution of an event.